Beautiful Chemistry

TGIF

Slate . The Eye . October 10, 2014 . By Kristin Hohenadel

The Spellbinding Beauty of Chemical Reactions Captured in Ultra HD Video  

The reaction between an eggshell and hydrochloric acid generated bubbles of carbon dioxide.

Beautiful Chemistry is a new digital media and technology project aimed at getting the 
world excited about science by magnifying the sheer magnificence and visual poetry of a chemistry experiment in full bloom. Shot using special lenses in 4K Ultra HD, the videos capture the transformations caused by chemical reactions like bubbling, smoke, precipitation, and crystallization in exquisite, spellbinding detail.